# What is Iterati ## Our platform Iterati is an end-to-end platform that helps artists and galleries expand their practice with technology that simplifies authentication and powers exciting digital experiences that engage collectors and build community. ## Why it matters *A large majority of artists do not have secure, durable, and easily verifiable ways of guaranteeing authenticity to their collectors and protecting themselves from forgery.* Blockchain technology offers a partial solution through its strict consensus mechanisms, which enable creating scarcity in digital environments. This has empowered digital artists to create scarce and provably unique digital artworks and distribute them as NFT's. Unfortunately this blockchain driven scarcity model has largely been incompatible with traditional art in the physical world, where challenges in verifying authenticity and provenance have created hurdles in the formation of an efficient authenticity standard. Iterati aims to close this gap with tamper-proof physical identifiers deployed alongside secure digital identifiers in order to imbue physical artworks with the best properties of blockchain without sacrificing quality or creative freedom. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.iterati.art/introduction/what-is-iterati.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.